When I go on Ebay, I often find the prices greater than the retail price; some of these are because the bidding drives it up but others start out greater than the retail.
Of course, I am frugal (some, nay most might say cheap) so I shop around before I buy things. But on the prices page for the Kindle Fire it has "NEW (1 from $199.00)" right at the top.
It pays to pay attention.
By the way, I really like the Blogger preview when I am writing these blogs; you may not believe it but it saves a lot of errors. I write then go to the preview and read what I wrote (it is amazing to me the number of errors that I miss when just reading the entry in the post section) and then correct it and re-preview for a number of times to get to the publishable post (of course I still miss many errors).